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Episodes
Real talk. Business advice, insights, discussions and more to help business owners crack The Growth Code®. From goal setting, and productivity to social media, business hacks as well as sales and marketing that help you redesign an agency business that loves you back. Because your business should give you the results you deserve.
Episodes
Sunday May 21, 2023
Are Agencies Practicing What They Preach?
Sunday May 21, 2023
Sunday May 21, 2023
For agencies and consultancies, it’s hard to market your own business. It’s hard to do it consistently and manage the seesaw of new business and delivery. In fact, 74% of agencies are missing the mark on their own positioning!
You don’t want to miss this episode, I take a deep dive with Claire Hutchings, the founder of Chime Agency to talk about where the biggest blockers and mistakes agencies are making are and understand where they can make the biggest gains.
We’re in a bear market, there are lots of downward forces on agencies at the moment. And if you’re feeling that seesaw or rollercoaster, this episode is full of gold for you with actionable steps to can take to level up your positioning, and marketing performance and practice what you preach!
To download Claire’s report, head over to this link at chime.agency
This has been an episode of the Growth Code® podcast, the place to be if you’re looking to grow your agency with more ease and less stress.
Follow me on Instagram, Facebook or connect with me on LinkedIn and drop me a message if you’ve got questions about this episode or you’d like to talk about cracking the growth code for your agency.
PS. Grab the Agency Gap Quiz if you’d like to find out where the bottlenecks are in your agency that are holding you back from creating the growth and results that you deserve.
Monday May 08, 2023
What Agencies & Business Owners REALLY Want
Monday May 08, 2023
Monday May 08, 2023
Everyone talks about really wanting this ONE thing in business.
But nobody talks about how the nuts and bolts of getting it.
Hint: it's not more hours in the day, a luxury vacation, a good night sleep or anything like that.
I'm talking about the ONE thing that all agencies and business owners really and truly want.
Which is a steady stream of happy clients who pay their invoices on time.
We all want that right?
Well, you can't make a wish for something without getting super clear on what you really want (and repelling what you don't want).
I'm breaking those two things down in this episode of the Growth Code® podcast and the exact steps to take to help you do that.
For the show notes and to access the client analysis matrix I mention in the episode, head over to this link workwithsian.co.uk/blog
Sunday Apr 23, 2023
How Agencies Really Can Price For Profit
Sunday Apr 23, 2023
Sunday Apr 23, 2023
With all the downward forces on pricing for agencies and service providers, how do we even begin to lean into pricing for profit?
In this episode, I’m talking about four clear-cut easy strategies to get you out of the race to the bottom quickly and with less stress around pricing.
Pricing is a powerful level to grow your business, it can be complex but you can turn that into your advantage.
If you’d like a free one hour training to dive deeper into Pricing for Profit, send me a DM on social media or email me hello@workwithsian.co.uk with the word PROFIT and it’ll be done!
For the full episode, transcript go to workwithsian.co.uk/blog/pricing-for-profit
Sunday Apr 16, 2023
Four Money Mangling Mistakes Hurting Your Agency
Sunday Apr 16, 2023
Sunday Apr 16, 2023
Welcome to The Growth Code podcast with Sian. In this episode, four money-mangling mistakes hurting your agency (and your income).
This episode contains a story of a hostage situation! So buckle up. Get ready to plug the holes in your leaky bucket.
If you have no idea which part of your agency's operating system is glitching, I’ve got a nifty diagnostic tool to show you in less than 10 minutes. Grab it at agencygapquiz.com
And for the transcript of this episode, head over to agency-money-mistakes
If you're enjoy the Growth Code® podcast, I'd love you to leave a review and feel free to follow me on social and DM with any questions you'd like me to cover in future episodes!
Your friend, Sian
Monday May 23, 2022
Life, business and success with Amanda Holmes
Monday May 23, 2022
Monday May 23, 2022
This episode is extra special, my live interview with the CEO of Chet Holmes International. Life, business and success with Amanda Holmes.
We talked about how 65% of businesses aren't that profitable, the rollercoaster of being a reactive business owner and how I created $250k of sales revenue on evergreen automation so you can too. You don't want to miss this episode and the three things you need to be successful in creating your path to permanent profits.
Follow and connect with Amanda to catch more amazing podcasts, content and news about the Ultimate Sales Machine.
https://www.linkedin.com/in/amandajholmes/
https://www.instagram.com/UltimateSalesMachine/
https://www.instagram.com/amanditaholmes/
If you'd like more info on coaching with me or the Growth Code®, DM me on social or email me hello@workwithsian.co.uk with the keyword GROWTH and let's chat.
https://workwithsian.co.uk/business-coaching/the-growth-code
Monday Apr 25, 2022
Rev Up Your Revenue
Monday Apr 25, 2022
Monday Apr 25, 2022
The most common struggles that small business owners face, the things that keep coming up over and over again include finding new clients, lead generation, cash flow, increasing competition and finding the right talent. What’s interesting is that there’s one golden thread, one thing that rules them all...
Your ability to rev up your revenue.
I get it though, it's hard and a lot of clients say to me "why isn't there just a roadmap to tell me what to do". If there was, I'd write a book and be done with it. But what you need are proven strategies that are working now and a roadmap to show you the steps to take with less trial and error.
I’m going to give you the exact blueprint to grow your business by at least 72% and the exact steps to take. Let’s Rev Up Your Revenue!
Tuesday Apr 05, 2022
More sales? You need the 3 Ps of Influence
Tuesday Apr 05, 2022
Tuesday Apr 05, 2022
The 3Ps of Influence
I recently had a conversation with a prospective client and he asked me a cracking question:
To get more sales, if I could only work on three things, what would they be?
The short answer is what I call my triangle of influence. For the long answer, including the three distinct phases of every sales process and the 3 Ps, dive into the episode.
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Links mentioned in the show
Clients Like Clockwork®
Niching down alone isn’t enough
Super-charged money-making testimonials
The Growth Code®
5 Musts of Modern Marketing
29 Ways To Get More Sales
The full transcript and show notes will be up on the blog.
Tuesday Mar 29, 2022
Want a profitable, fulfilling business? Then pull a Mayweather
Tuesday Mar 29, 2022
Tuesday Mar 29, 2022
If you want to have a profitable agency or business that's fulfilling and enjoyable, I'm inviting you to pull a Mayweather.
My last few episodes have been talking about retaining clients, sales and growth but there’s an underlying message about profitability. I want to stay on that topic for a moment as it’s my greatest desire that you crack the growth code to get new clients AND pave your path to permanent profits.
Resign bad clients, cherrypick ones to work with, be selective about the services you sell and watch your profitability grow.
Ready to pull a Mayweather? Let's dive into the episode.
If I can help you take a deeper dive into client retention and help you create a world-class success map that explodes your competitive advantage, DM me on social media the word GROWTH or email me hello@workwithsian.co.uk
Links from the show
Where your next client is coming from
The Growth Code
The full transcript and show notes will be up on the blog.
Tuesday Mar 22, 2022
Five-Step Strategy To Keep Clients (Even in Tight Times)
Tuesday Mar 22, 2022
Tuesday Mar 22, 2022
Five-Step Strategy To Improve Client Retention (Even in Tight Times)
We know that there are only three ways to grow any business - get new clients, get clients to spend more and more frequently. It makes total sense then that the role of marketing is to get and keep clients.
So how do we retain clients even in tough times?
Let's talk about keeping clients and a five-step strategy for client retention and what that ideally looks like for your agency or service-based business.
I've made this episode really actionable, you'll want to schedule a time to go through the steps. I recently completed this audit with a client and we found six figures of potential that was otherwise left on the table!
If I can help you take a deeper dive into client retention and help you create a world-class success map that explodes your competitive advantage, DM me on social media the word GROWTH or email me hello@workwithsian.co.uk
The full transcript and show notes will be up on the blog.
Tuesday Mar 15, 2022
Made profit, cool! But where’s the cash?
Tuesday Mar 15, 2022
Tuesday Mar 15, 2022
Made profit, but where’s the cash?
Awesome, you set out to be your own boss and this roller coaster is now the boss of you. Yet your relentless work doesn’t free you, it drains you. You are the risk-taker, the one who’s created something that didn’t exist before and your reward is that you get paid last or maybe you don’t get paid at all this month.
Business owners eat last. It shouldn’t be so desperate that you take a restaurant hostage (yes, this episode includes a story about a hostage situation).
Flirting with entrepreneurial poverty is a thing. I talk about business growth a lot and it doesn’t make sense to do that without taking a little time to talk about financial health. So if you’ve ever sat in front of your accountant who’s reading your Profit & Loss telling you that you’ve made six figures in profit but you’re wondering where the cash is, join me on a little journey to bust some myths and take tiny steps to change the financial health of your business today.
If I can help, you want to talk it through or need some accountability then DM me on social media the word GROWTH or email me hello@workwithsian.co.uk and let’s set up a clarity call.
Links from the show
Book a free clarity call
Business coaching
The full transcript and show notes will be up on the blog.